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Google Consent Mode V2: What’s New?

The deadline for implementing Google Consent Mode V2 passed on March 6. What changes for advertisers and users? Let's find out together in the article.

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LEAD GENERATION B2B: how to attract new Customers for your business

Generating new leads is one of the primary goals of every online and offline business. Let us discover some tips for improving your B2B lead generation strategy.

il potere del social listening

The Power of Social Listening

Social Listening combined with the use of micro-data will help you draft a foolproof editorial plan and content strategy.

March Digital News

Spring brings with it numerous news in the digital world: Meta tests the new Friend Map, Threads launches the Save function, X becomes more comprehensive, LinkedIn implements AI. Much more awaits you!

ragazza mentre legge il nuovo articolo: seo trend 2024

SEO TREND for 2024

Are you up to date with the SEO trends of 2024? Let's talk about Search Generative Experience (SGE), Voice Search and Topical Authority. In this article we will understand what these are and how you can make the most of the New Year's Trends to optimise your website ranking.

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Font Psychology

We find out how important font choice is for a website and how font psychology can help design, readability, user perception and conversion.

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Email Design: the guide for 2024

The design of the email must be in tune with the brand, hide some marketing tricks and give value to the audience. What are the key elements? What will be the trends for 2024? We find out together in this article on Email Design.

February Digital News

Google Play Store also arrives on the iPhone, Google launches Lumiere while Meta announces labels on images created with AI. There is also news for Instagram, Whatsapp, TikTok, and more!

Mockup design

Wireframing, prototyping & mockuping: what is the difference?

Wireframe, Mockup and Prototype are the different phases of the design process. Linked to User Experience, they are often confused and/or treated as synonyms. In this article, we will discover their similarities, differences and how to use them for flawless UX!

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Instagram: from creating your community to monetisation

Everything you need to know about creating your community and the monetisation opportunities offered by Instagram to grow your business.

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LINK BUILDING: is it really impossible to get valuable backlinks?

Link building plays a key role in the ranking of a website, but obtaining quality links seems a very difficult task. In this article we shed some light and give you some tips for a winning strategy!

January Digital News

The first news of the year is here! Instragram is at work with new tools, LinkedIn tests new formats for videos, X and Google go hand in hand with AI. Much more news awaits you in our article!

Key Web Design Trends that 2024 will bring

As every year in this article we report on the trends we expect to find in this 2024. Read our Top 10. Creativity, movement, looking back and a strong focus on the UX experience.

Marketing on YouTube, take it or leave it?

YouTube is a must-have asset in your marketing strategy. Find out in this article how to use this platform to your advantage.

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COMPETITOR SEO: 6 steps to outperform the competition and rank higher

Understanding who your competitors are and analyzing their strategies and tactics is an integral part of a winning Seo strategy. Find out in our guide some simple steps to overcome your competition and achieve a higher ranking!

ecco le digital news di dicembre

December Digital News

The whole web is abuzz with the arrival of X's new rival: Threads. But this is not the only news: Instagram tests My Week, YouTube adds the For You Page and Google launches Gemini. 2023 closes with a lot of news, discover them in this article!

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Shared Hosting, VPS, or Cloud Hosting which one to choose?

In this article we dealt with Hosting: Shared Hosting, VPS, or Cloud Hosting, which one to choose? We analysed in detail what they consist of, highlighting the pros and cons of each.

Google Trend: how to use it for SEO & content marketing

We have created a short guide for you to easily juggle the various information provided and offered by Google Trend.

TikTok Shop, stress-free shopping

Introducing our guide of tips and best practices for creating a winning strategy with Instagram Ads. Success is guaranteed!

November Digital News

November's Digital News is here! Real-life TikToks land, new tools for Instagram creators are activated, while X and LinkedIn increasingly leverage AI. Lots more news awaits you in our article!

Instagram ADS: the complete guide to a winning strategy

Introducing our guide of tips and best practices for creating a winning strategy with Instagram Ads. Success is guaranteed!

Getting ready for Black Friday

Are you ready? Black Friday is just around the corner, review your strategy with us and make sure you've checked off all the items on our checklist.

Nudge Marketing

Do you think you are able to control your thoughts? Nudge marketing is proof that many decisions you make, unconsciously, have been influenced by outside sources.

October Digital News

The protagonist of the latest social news is still AI, it will act as a supportive, creative assistant, recruiter and multilingual translator. How? Read the article to find out!