Web Marketing
Up, down & cross
Friday May 13th, 2022
All the useful information to apply up, down and cross selling techniques to your business!
GA4
Tuesday May 3rd, 2022
Google news: welcome to GA4! In this article you will find everything you need to know about the new Analytics.
Funnel Marketing
Thursday April 7th, 2022
If we wanted to give a shape to the Customer journey, it would definitely be a funnel! Find out in this article why it is called so.
Food marketing
Saturday March 12th, 2022
There are many common points between food and marketing. Read the article to learn more!
Google deletes third-party cookies
Wednesday March 2nd, 2022
Google is going to delete third-party cookies. There will be consequences, read the article to find out!
Video Marketing
Monday February 21st, 2022
Have you ever thought about including videos in your marketing strategy? Read this article and find out the benefits of this activity.
Affiliate Marketing
Monday February 14th, 2022
Is it possible to make money with affiliate marketing? In this article we explain all the steps to sell online using this technique.
Email marketing
Monday December 20th, 2021
Now that there are a thousand ways to communicate online, you might think that email marketing is outdated ... But no! Read the article to find out its best practices.
Real Time Marketing: follow the moment!
Friday December 17th, 2021
Discover the new marketing trends and our tips to best meet the needs of your customers
2021’ s trends that will influence also 2022
Monday December 13th, 2021
Discover the new marketing trends and our tips to best meet the needs of your customers
How Facebook conversions change after iOS 14
Monday November 29th, 2021
What changed after the iOS 14 update? How are the tracking done? How will marketers do after iOS 14 update?
A/B Test on mobile apps
Monday November 29th, 2021
What is an A/B test? Why is it so useful to us? How is an A/B test done? This and much more in our article.
Be data-driven!
Tuesday November 23rd, 2021
How to improve the performance of your company? By analyzing the data, of course.
Data analysis is essential for monitoring your KPIs and the behavior of your customers.
Neuromarketing
Friday November 5th, 2021
How to get consumers to buy from you? With neuromarketing! Techniques and practical tips for your e-commerce!
SEO&love
Wednesday November 3rd, 2021
From SEO to Gen Z, all the News in the Digital and Marketing field. Find out here the best tips for your business!
Co-branding Strategies
Tuesday October 26th, 2021
What is meant by co-branding strategies? What are the most discussed partnerships of the last year? Find out here!
Experiential Marketing
Thursday October 14th, 2021
The post-pandemic evolution: from wine tasting to 2.0 boutiques now the key word for each sector of the market is "experience".
A year of online promotions
Monday October 4th, 2021
Facebook recently introduced a new platform with the aim of helping marketers navigate this ever-developing world.
Facebook IQ
Monday September 20th, 2021
Facebook recently introduced a new platform with the aim of helping marketers navigate this ever-developing world.
Think with Google
Thursday September 2nd, 2021
A platform where you can consult tools, research, statistics and data that can be taken as a starting point for new marketing campaigns.
Phygital Marketing
Friday August 27th, 2021
How to adapt the new buying behaviors with your marketing strategy? Simple, follow our tips!
Influencer Marketing
Tuesday August 3rd, 2021
Looking for the right influencer in the sea of social media is not as simple as it may seem. Read our tips!
Google Starline
Wednesday July 21st, 2021
During the I/O conference of this year, Google presented Project Starline, a technology that could be the revolution of current video chats.