Web Marketing


Google Trend: how to use it for SEO & content marketing

We have created a short guide for you to easily juggle the various information provided and offered by Google Trend.


TikTok Shop, stress-free shopping

Introducing our guide of tips and best practices for creating a winning strategy with Instagram Ads. Success is guaranteed!


Instagram ADS: the complete guide to a winning strategy

Introducing our guide of tips and best practices for creating a winning strategy with Instagram Ads. Success is guaranteed!


Getting ready for Black Friday

Are you ready? Black Friday is just around the corner, review your strategy with us and make sure you've checked off all the items on our checklist.


Nudge Marketing

Do you think you are able to control your thoughts? Nudge marketing is proof that many decisions you make, unconsciously, have been influenced by outside sources.

ragazza felice del servizio di spedizioni del suo e-commerce

9 Must-have for your e-commerce shipping

Follow point by point the tips we have given in this article to improve the efficiency of your e-commerce shipping system.

ragazza con computer analizza pro e contro di kpi e okr

KPIs and OKRs enemies or friends?

Can KPIs and OKRs be used in the same project to measure results and effectiveness of your strategy? Read our findings!

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How to create a mobile-friendly website

Designing a mobile-friendly website? We have gathered here all the details that usually tend to be left out and the mistakes that should absolutely be avoided.

ragazza felice degli acquisti fatti online grazie a Pinterest Shop

Passare dall’ispirazione all’acquisto con Pinterest Shop

Pinterest shop è la combo perfetta tra ispirazione e acquisti online. Una funzione che ti consente di trasformare in realtà i desideri che la piattaforma ha ispirato!


Giving value to your sales by leveraging the power of social

Sales, big opportunities, big bargains, but what are the most effective channels to use?

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Google Virtual Try-On

Un nuovo tool di Google che avvalendosi dell’AI generativa ci aiuterà a fare acquisti più sicuri e consapevoli.


The top AI tools for your business

Here are the top tools based on artificial intelligence that will improve your business!


How to build ad e-commerce dashboard?

The e-commerce dashboard allows you to have a global view of the most important indicators for your business, find out how to create it!


Marketing strategies with QR code

Have you ever thought about including QR Codes in your marketing strategy? In this article you will find some good reasons to start using them.


What KPI should you measure in marketing? The guide to 2023

Have you ever thought about including QR Codes in your marketing strategy? In this article you will find some good reasons to start using them.


Lead Generation: 6 mistakes to avoid

Often in the lead generation you make some mistakes that can penalize you. Find out which are the most common, so you can avoid them!


How to optimize a newsletter

Email marketing is a very useful tool for communicating news and promotions to your audience, but are you sure you are sending optimized newsletters? Find out here.


European PEC becomes reality

Finally there will be a PEC valid throughout Europe for citizens, companies and public administrations.


The effectiveness of neuromarketing

Marketing and science have found their meeting point in neuromarketing, the discipline that deals with predicting and influencing a consumer's behavior.


Live chat vs Call

The customer experience is an important aspect of online sales and among the new trends we find live chat and calls. Find out which is the most suitable for your business!


7 Social Media trends for 2023

This is our list of must-haves for your social activities in 2023. Trust and authenticity are the keywords to conquer your consumer!


Conversion Rate-Check!

It's time for a check-up for your campaigns! Find out the updated CPC, CPA and CTR of Meta and Google ADS after the arrival of iOS14.


Whatsapp Business Catalogue

How to sell products directly from a chat? Whatsapp Business will help you! From a simple communication channel, it is turning into a real online sales one!


Algorithm no stress!

How do the major platform's algorithms work? Find out in this article.